Ya Awa Conateh is a 31 year old founder and creative director of YAWS Creations. Yaws (her nickname) has always been creative. Coming from a family of great designers (her mother was a powerhouse fashion designer and interior decorator and had many hair salons), she was born to be creative! As you can see fashion is something she grew up around. Ya Awa furthered her education in UK and got her diploma in fashion design and interior decor at Leeds College of Art and Design in 2005. She also once interned at a famous renowned store, Harvey Nicks in Leeds as a stylist. Yaws decided to move back to Gambia in 2005 knowing already what she wanted, she wanted her own fashion line and felt it was time. She then launched YAWS Creations and has ever since been one of Gambia's best fashion designers and stylist.She now owns one of the most premiere ateliers and show rooms around. Her brand is focused on promoting African elegance and highlighting the beautiful gem an African woman is. Yaw also does interior design and events for Government, hotels and private individuals...YAWS vision is to make Gambian designers players in both the continental and world fashion arena. As the president of Young Jollof Designers(YJD) association she has been on the forefront of pushing youth involvement in the local fashion industry. Yaws has hosted so many fashion shows, a few being the well publicized TEKOCHI in 2010, which propelled Gambian contemporary fashion designers on the forefront. One of her recent is the F.A.C.E 2013 event. YAWS, truly a Gambian gem!
Check flyer and pictures below.
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